Customer Experience vs Chargeback Prevention: A Balancing Act For eCommerce
Avoiding costly chargebacks is critical - it can be where hard earned revenue is lost. But retailers have to balance chargeback prevention with the necessity of continually developing improved customer experiences leaving little room for error. If not managed correctly, both present clear risks to business.
Download this whitepaper to learn more about:
- Why chargebacks are filed
- The ramifications of too many chargebacks
- What information should online merchants collect