The American Medical Association has adopted a new policy offering guidelines on physician use of social media that calls for refraining from posting identifiable patient information online to protect privacy.
Social media provide healthcare organizations with a low-cost way to communicate effectively with consumers. But using this form of communication brings with it many risks.
For example, one California hospital recently fired five employees because they used social media to post personal discussions about patients,...
Organizations today approach social media one of three ways: They embrace it, ignore it or are immobilized by it. The key to success is to manage the transition.
Organizations today approach social media one of three ways: They embrace it, ignore it or are immobilized by it. The key to success is to manage the transition.
To ensure patient privacy, healthcare organizations need to adopt clear-cut social media policies and educate staff about how to comply, says Jonathan Teich, M.D., assistant professor of medicine at Harvard University.
Healthcare organizations need to broaden their efforts to educate staff about privacy and security issues to include warnings about inappropriate uses of social media, a Harvard professor advises.
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